PriceSpider has purchased Columbus startup ORIS Intelligence, which provides near real-time analytics into pricing inconsistencies and unauthorized sellers across online channels. The transaction is expected to help the Irvine, Calif.-based data and consumer analytics technology company provide a more comprehensive SaaS platform for consumer conversion, brand integrity and conversion Intelligence.
Details of the transaction were not disclosed.
“ORIS and PriceSpider are both committed to the quality of the data collection and ultimately, the completeness of the intel we are delivering is the only way to ensure manufacturers can effectively manage their brand integrity,” ORIS CEO Pamela Springer said in a statement. “This collaboration helps brands understand their online footprint and gain the competitive edge they need.”
PriceSpider has been listed among the Inc. 5000 fastest-growing private American companies for the past two years in a row.
“PriceSpider is known for its Where to Buy solution and ORIS for its MAP platform, so this is a winning combination for the market,” ORIS Founder and Chair Lisa Stein added. “PriceSpider and ORIS technologies truly complement each other, and together deliver a revolutionary platform that ensures brands have the visibility and control they need to succeed.”
Combining to serve more than 1,300 brands, ORIS and PriceSpider together are positioned to continue their rapid growth in a variety of consumer and business-to-business industries.
“This is an exciting time to be in the business of helping brands protect their digital footprint and we are proud to support these two respective leaders as they bring a one of a kind, best-in-class solution to the market,” Frontier Capital Partner Scott Hoch said. The Charlotte, North Carolina, PE firm is an investor in PriceSpider.
For this transaction, Vaquero Capital LLC served as exclusive financial adviser to ORIS.